Bebi Electronics Wins Fiji`s Unique Exporter of the Year

Released on = November 27, 2006, 11:01 am

Press Release Author = Michael Homsany/Bebi Electronics, Ltd.

Industry = Energy

Press Release Summary = Bebi Electronics, who manufactures and sells of LED lighting
products specifically directed towards the recreational marine and off-grid markets,
was awarded by Mr. Joe Singh as the Unique Exporter of the Year for 2006 by the Fiji
Trade and Investment Bureau

Press Release Body = Bebi (pronounced mbambi with English spelling) Electronics was
founded in 2004 at Fawn Harbour, Vanua Levu, by Michael Homsany, Kendra Pinsker, and
Joe Prasad. It\'s purpose (besides putting food on our table), is to provide
employment to the village of Nakobo and its environs without disturbing the
traditional way of life within the village.

In respect to the pristine environment, Bebi Electronics has chosen production
methods that do not produce industrial waste. Being 40km from the nearest power
line, most of our production electrical is powered by solar panels. In addition, for
their exclusive resin, the company utilises (cleaned) used beverage containers for
the actual mixing.

Homsany said that Bebi was founded and registered with the FTIB in 2004 with a
primary goal to make money. Their secondary goals, (which are dependant on success
in the primary), is to create jobs in a rural area using means that are not
destructive of either the physical or social ecology of Fiji.

\"The company at this time specialises in highly rugged, low energy consumption
lighting products, marketed mostly to the recreational boating market, but which is
also suitable for off-grid lighting, which is common to Fiji.

We also have under development affordable, reliable, rugged rural lighting products
and also some micro-controller products.

Our Internet marketing and customer service is significantly better than the norm.
We respond to all product inquiry/order emails within six hours: Not six working
hours, six elapsed hours. Most emails are replied to within four hours. And yes,
this means never getting a full night\'s sleep or taking week-ends off!

The company was the proud recipient of the RC Manubhai Group of Companies Unique
Exporter Award at the DHL Prime Ministers Exporter of the Year Awards. According to
Homsany, the win was \'very much a pleasant surprise\' as this was the first time they
have entered the awards.

\"To be actually among Fiji\'s biggest competitors in the export market is a big
challenge for us. And to be awarded is the \'icing on the cake\' for Bebi and we are
very proud of it.\" So, just what is the secret to Bebi\'s success? Or what has been
the main motivation for Bebi as a company?

\"Bebi\'s largest assets are intangible. Our designs are unique in Fiji and the rest
of the world and second to none in the industry. The other is the knowledge of
Internet Marketing skills and general business acumen developed after working in a
variety of businesses in the Pacific Islands over the past 20 years.

Our main motivation has been to prove that a technology business can be established
in a rural area of Fiji. Unlike other exporters in Fiji, we are not an extraction
business. Not one natural resource of Fiji leaves Fiji (including the dignity of
Fijians) when we ship our product.

\"Bebi has shown that it is not only possible, but advantageous, to train people from
within small rural communities, as they have no \'bad habits\' to unlearn. Contrary to
racist comments, Fijians are very diligent, extremely hard workers. But, the work
place must be structured around the needs of the community, rather than visa-versa,\"
Homsany stressed.


Web Site = http://www.bebi-electronics.com

Contact Details = sales@bebi-electronics.com
Box 814
Seaview Building
Main Street
Savusavu
Vanua Levu
Fiji Islands
67-9-885-3031
67-9-997-2558

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